Their assignment? Head out and create a world on the net Excitement close to Eindhoven with magnificent user generated written content. And so that they did. The results exceeded all expectations!
We served Borotalco, a deodorant, come to be the converse of Austria this summertime by making a whistleblower hotline - a sensitive solution to Enable persons know anonymously they stink.
ACCIONA, a worldwide renewable Strength and infrastructure group, preferred a world concept to Express our enjoyment regarding the probable of renewable Power, so we developed a one hundred% EcoPowered car which grew to become the primary electric vehicle to take part and full the Dakar rally in 2017. The media approach centered on actual-time communications from the job's owned media channels.
This laid the inspiration for our Innovative plan. The ‘Get The Move’ App brings together speech workout routines with anything kidsreally like: Dutch hip hop. Together we produced a remarkable campaign that touched an incredible number of consumers over the nation
The traditional Norwegian shoe fabricant, ALFA, defines their mission to lead to higher hiking activities. In 2016 they employed one man to stroll for 1 yr, in mission to inspire people today to an Energetic Life-style.
HSBC re-ignited its interior anti-fraud message with bold and surprising films featuring convicted economic criminals. People convicted of human trafficking, accounting fraud and bribery exposed how their crimes worked And the way they could have been stopped.
In particular youthful generations prefer – even demand – socially acutely aware makes right before donating their notice, time and loyalty to them.
A short video, a web site relay in addition to a hashtag had been the main developing blocks. By utilizing the strength of networks (other organisations and personalities ended up invited to join and share the information) we managed to develop attain significantly over and above our very own channels.
Rugby has within the Czech Republic extended but very intricate historical past. By far the most renowned Czech sports activities are soccer and ice-hockey and get more info rugby has not attained such recognition or top quality.
In Turkey hepatitis c is a serious epidemic that influences 600.000 folks. Other than getting a major area well being concern, myths about the disease and transmission strategies are substantial brings about for stigmatization in Turkish society.
Making sure an organisation is on target with its ambition in the general public picture: a never ever-ending obstacle. Remaining knowledgeable, sensitive and aware of challenges which might impact your organisation’s status is an important element of the observe. The EEA On this class goes to some marketing campaign or challenge that manages this obstacle masterfully.
Swedish betting services Oddset wished to give enthusiasts a totally new expertise when looking at football within the Television set. For the first time ever, we launched “Biased sports commentators” – commentators who cheer on the same team as you.
To appeal to far more international visitors to downtown Eindhoven, we introduced an influencer campaign through which we invited many bloggers from all across Europe. For 24 hours they submerged them selves into your ‘Eindhoven experience’.
Along with the group of 7 persons, the campaign fully integrated social networking, Website, electronic marketing, electronic out of residence and community relations. Immediately after two months it has grown to be most visited marketing campaign by Hrvatski Telekom at any time.